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BESA Selling to Schools Training Day 2025

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When

Thursday, 15 May

Where

Online

Price

From £148.30 for BESA Members

BESA is excited to present the ever-popular Selling to Schools Training Day, a must-attend event designed to give you the tools, insights, and strategies to successfully sell to schools in today’s evolving educational landscape.

This immersive training day consists of short but impactful presentations and workshops, each packed with practical advice that you can immediately apply to enhance your selling-to-schools strategy. You’ll also walk away with checklists, templates, and resources to implement in your business right away!

  • Gain Practical Insights – Learn the latest trends, challenges, and opportunities in the education sector.
  • Develop Actionable Strategies – Discover effective sales and marketing techniques that drive results.
  • Learn from Experts – Hear success stories from BESA members who have excelled in selling to schools.
  • Network with Industry Peers – Connect with fellow professionals, share insights, and build relationships.
  • Take Home Ready-to-Use Tools – Walk away with valuable checklists, templates, and resources.

If you aren’t a BESA member we please ask that you ensure you book the tickets that are indicated for Non-Members – otherwise your ticket will be refunded.

BESA will not be offering refunds for this event. It is possible to transfer your ticket to a colleague at any point from the time of booking to 7 working days before the event.

To ask any questions, please email eventsteam@besa.org.uk. 


Thank you BESA for your informative and engaging Selling to Schools webinar day. I found the presenters knowledgeable and skilled in their expertise. I’ve come away with some good strategy ideas for future consideration. I look forward to the next one.

Nicola Allen, Sales and Marketing Director, Educake

I had misgivings about spending 6 hours on a Zoom and had thought about bailing but, I’m really glad I didn’t as I found it very entertaining and informative and very worthwhile.
Colin Horn, Managing Director, Grosvenor Interiors


Agenda

10:30am
Introduction from the Chair

10:45am
Identifying School/Educator Needs and Pain Points – know your target audience in order to best position your product or service

11:30am
Workshop options Part 1


12:15pm
Lunch


12:45pm
Insight into school budgets and available funding sources, and how to position your product as a solution that fits within financial constraints.


1:30pm
Navigating the Procurement Process – key aspects to consider when selling to schools


2:15pm
Breakout Room Activity


3:00pm
Regroup and share – lessons learned and actionable next steps


3:45pm
Closing remarks


4:00pm
Event Ends

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