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Event

The Generation Gap: Bridging the divide to effectively market to schools

21 November 2023

Join Laura Summers for this webinar on targeting Gen X and Gen Z school leaders and teachers.

When

11am - 12pm

Where

This event will
be hosted
online
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Price

Free for BESA members

Join Laura Summers for this webinar on targeting Gen X and Gen Z school leaders and teachers.

 

 

Join Laura Summers for an engaging webinar focused on targeting Gen X and Gen Z school leaders and teachers. Whether you are seeking to connect with experienced Gen X school leaders or digitally native Gen Z teachers, this talk will provide you with valuable insights and tools to navigate the diverse landscape of schools marketing. This interactive session encourages active participation, so come prepared to engage and contribute. Cameras on! Get ready to collaborate, share ideas, and learn from industry experts and fellow participants.

 

Key Takeaways:

  1. Effective Social Media Strategies: Gain insights into the most effective platforms, content formats, and engagement strategies for capturing the attention of Gen X and Gen Z school leaders and teachers. 
  2. Establish Strong Relationships: Learn how to tailor your marketing approach to effectively reach and engage with Gen X and Gen Z school leaders and teachers, fostering meaningful connections that drive results.
  3. Enhance Marketing Strategies: This webinar is an invaluable resource for business owners and professionals seeking to enhance their marketing strategies. Expand your knowledge, gain practical insights, and strengthen your approach to effectively target and engage with your desired audience.

 

Guest Speaker - Laura Summers is Director of BookMachine Creative Agency, and proud to be one of the co-founders. The agency launched in 2017, and is one of the UK’s leading agencies for digital marketing and digital products aimed at teaching professionals, parents and schools. Laura works with a growing team of specialists working with education businesses globally. 

 

 

 

 

 

To register your interest, or to ask any questions, please email eventsteam@besa.org.uk. 

We look forward to having you join us for an enlightening and enriching experience!

About BESA.